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How to Create a Google Site Map

Officially announced on June 6th, 2005 at Google'e Blog, Google Site Map allows you to submit a listing of all your urls for Google to crawl. There have been many questions concerning the procedure of creating a Google Site Map. Below is the non-Python way of creating one. (Note: Google has further documentation at their site) First, create a file named sitemap.xml Use the following code in any HTML editor:
http://www.seoforgoogle.com/ 2005-06-30T14:12:14+00:00 daily 1.0 http://www.seoforgoogle.com/glossary.cfm 2005-06-30T14:12:14+00:00 weekly 1.0 Here's a breakdown of those properties:lastmod - This is the date the document was last modified and uses the following formats:dd.mm.yyyydd.mm.yyyy hh:mmdd/mm/yyyydd/mm/yyyy hh:mmchangefreq - Tells Google Sitemaps the frequently that content of a particular URL will change. Your options are "always", "hourly", "daily", "weekly", "monthly", "yearly" or "never". The value "always" should be used to describe documents that change each time they are accessed. The value "never" should be used to describe archived URLs. priority - The priority of a particular URL relative to other pages on your site. You may select between 0.0 and 1.0, where 0.0 identifies the lowest priority page(s) on your website and 1.0 identifies the highest priority page(s) on your website. Add as many pages as there are in your website. Google Sitemap supports up to 50,000 pages per XML file. Once you've completed all of those steps, you'll need to submit your site map page. Submit to: (requires gmail account)https://www.google.com/webmasters/sitemaps/login [If you don't have a gmail account send an email requesting a gmail account and I'll give them out until I run out of invites. (ts@seoforgoogle.com)] -To your online success! Paul Blisswww.SEOforGoogle.com

Search Engine Optimization and Link Building Services Dubai

Search Engine Optimization and Link Building Services Dubai - Contact any time at 6763832 for SEO services.

Google Whispers More Details About PPA -- David A. Utter | Staff Writer

The pay per action beta test for Google AdWords recently debuted, and spurred plenty of advertiser interest.
Since last week's announcement that Google would start offering AdWords PPA ads, where the advertiser pays only when a predetermined conversion has taken place, plenty of buzz has swirled around the plan.
A lot of that buzz has focused on a few distinct questions about PPA on AdWords. The Inside AdWords team at Google posted answers to some of the more frequently asked questions they have received about the plan.
International advertisers will have to wait to participate, as Google has opened this limited test only to US-based clients. Advertisers must have a billing address in the United States, so even if an international business focuses on US customers, that isn't enough to be eligible yet.
PPA ads only show up through being displayed on sites that participate in Google's content network. They won't appear on Google or in its search network.
An advertiser concern of content networks has been the prospect of being displayed on less than desirable partner sites. Since the condition of PPA requires some kind of conversion to take place, typical worries about click fraud with pay per click ads should not be a problem.
On the content network side, AdSense members can sign up for a referrals program. Search marketers managing clients through the AdWords 'My Client Center' product can select individual accounts to participate in the PPA beta.
The fixed rate provision of PPA through the new program probably won't change in the near term. Some advertisers had asked about paying the PPA as a percentage of a sale, but Google is only doing the beta with a fixed price as the cost of conversion

Steps To Optimizing Your Website For Google And Yahoo

The mere thought of SEO is enough to send most webmasters into a flutter. A good ranking in the search engines is a sure-fire way to make money from a website, yet it is not an easy task. But while the exact ranking algorithm used by top search engines is one of the world's best kept secrets there are some basic principals you should always keep in mind:
1. Site Design
The structure of your site is important because this is how search engines see how each page relates to another. When your site is spidered, the search engine will quickly be able to judge the relevance and quality of your site from the sitemap.
Creating a good site map involves naming pages using your top keywords, while at the same time ensuring you are giving it an accurate and succinct name. Keyword spamming has penalties! Google's sitemap is a good example at http://www.google.com/sitemap.html .
2. Optimize for your audience, not for the search engine.
Search engines prefer sites on a specific subject because specialized information is more beneficial to search engine users. So, for example, your site would have a better chance of ranking highly if it was dedicated specifically to lamp shades rather than home furnishings or lighting in general. This is because someone searching for 'lamp shade' would be better satisfied with a website full of information specifically relating to lamp shades, rather than a general home furnishings site with only a paragraph or two dedicated to lamp shades.
Many sites have been successful by focusing solely on providing a website that meets the needs of their audience, rather than the needs of the search engines. If possible, survey your users to find out what they want out of the site and if they have any suggestions. The more you know about your audience, the better the design you'll be able to create. Make it easy for visitors to interact on the site and for you to answer their questions too.
3. Label your internal text links and image alt tags
Why? The main reason is that search engine spiders can't read images. Anything without text means nothing to the spider. Other benefits of labeling images include the ability for the image to be searchable in browsers such as Google Image search. Image text also enables visibly impaired visitors to use your site more effectively and it helps to generally improve the text content of your page for search purposes. An image label is just a clear description of the image using keywords. Just don't include too many keywords in the alt text as there are penalties for keyword stuffing!
4. Update your site regularly
Your site ranking will be enhanced if the search engine spiders can see it is being updated frequently. Aim to add new content at least once a week to create a living site. The more frequently Google has to come back to respider your site, the better you will rank. Pages that don't change will eventually be downgraded in favor of sites whose pages are fresher.
5. Link to Subject-related sites
Good quality backlinks are vital to SEO as these tell the search engine spiders that the site is popular and/or important. Backlinks are links that are directed to your website from another site. Thus, linking to relevant sites is a great way to increase your search engine ranking. If you can, try to implement circular linking, where the sites you link to also link to each other and back to you again. For example, you link to Site A and Site B, who both link back to you and also link to each other. The more clusters of links you can get like this, the more relevant your site will be deemed to be.
Did you realize that broken links can actually harm your search engine optimization? If you set up a link, and your linking partner pulls that link in 6 months time, your ranking could reduce. Thus it is critical to check your links regularly to ensure that you are being linked back to.
Search engine optimization is not something that can be done once and then left alone. It requires constant effort and attention. The best way to keep up to date with new SEO developments is to continue read commentary and recent articles by SEO experts. In general, remember that the top websites are always the ones people want to use, such as the BBC, eBay, Apple, and NASA. If your main priority is creating the best website for your users, then you are on the right track.
About the Author:
Justin Maddox is development manager for Traffic Travis, a highly regarded SEO software tool designed to help online businesses boost their website traffic. Visit Traffic Travis for more information.

SEO for Blogs

While there are many reasons to blog, there are two primary uses that are becoming more widespread with blogging: To game Google Adsense, and to also game the search engines for better rankings. Since Blogs are known to the search engines as daily snippets of information that are updated on a frequent basis, they get a lot of preference in the search results. So from this, how do you optimize your blog? Depending on the service you utilize, there are still some basics that you can apply. The two biggest blogging sites are WordPress and Blogger. If you are looking for an advantage with SEO, you should use Blogger since they are owned by Google, and you'll be indexed quicker. Blogs aren't all that much different than a site. The power of a blog is from the frequency of the posting. If the search engines see a pattern of 3 postings per day, they will be very active on spidering that site. Depending on the topic of the blog, you may be able to boost your blog in the rankings if it's related to a hot topic on the Internet. Now, to the actual optimization. Since blogs are typically a few pages long, you only need to establish a few rules that will be applied sitewide:
Use an interesting title - Also known as linkbaiting - your title should captivate the user to read more
Try to use your blog keywords in the title - while it may be hard to always do this, by keeping the title related to the topic, your blog will always be relevant
Use the H1 tags - All blog editors allow for custom templates, so be sure to stylize your blog title in the H1 tags
Link to other blogs - Find other related blogs that your readers might find interesting, and ask for a link in return
Don't forget about your archives - You may post a topic that isn't hot at the moment, but comes up later - make sure your readers can find that posting As stated above, the key to a successful blog is frequent postings. You don't need to write up an article everytime, two paragraphs and maybe some resource links is what a typical posting should be comprised of.

Source: http://seoarticles.seoforgoogle.com/seo-for-blogs.cfm